The Whitehall & Industry Group (WIG) has launched a new website and marketing brochure which better reflect WIG as an organisation and create genuine cut through and personality in a competitive but very generic marketplace.
Building on WIG’s unique skill for creating the right environment for constructive dialogue, learning and interaction between business and government, the new visual approach is now injected with vibrancy and fun, using a graphic 'fizz’ to represent the burst of energy created by the interactions!
The visuals take on a witty, illustrative form to explain WIG services - Events (microphone), Senior Leadership Programmes (hot air balloon) and high level People Placements (rocket).
View the WIG case study
See the website
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